Time is a valuable asset, especially in the world of Teachers Pay Teachers.
Many of us are full-time teachers and this is just our side-gig.
We don’t have a full-time work week set aside for creating, managing our stores, and marketing.
We come home tired from teaching all day and need a plan of attack.
I started selling in 2012 and these vital steps have finally sunk in within the last year or so. So let me break them down for you.
The first (and possibly most important) step
I compiled ideas in notebooks for “someday.” (Raise your hand if you’re the same way!)
I jotted ideas down on post-its throughout my school day with ideas for materials my students needed.
I’d think that once I had enough ideas, I’d create this awesome super pack of resources that would…
Well, I don’t really know what they would do.
In my daydreams, I’d just imagine that once I had enough killer ideas, I’d know it and I’d finally set aside time to design them.
But guess what?
I already had fabulous ideas. I just needed to get my butt in gear and create them!
I stopped second-guessing myself or worrying about my ideas not being good enough, I was out of my head and I was free (and on a roll!).
I stopped worrying about everything being “the next big thing” in teaching and started creating great resources I knew were a big hit my classroom.
So… Step 1 is: IF YOU HAVE AN IDEA, CREATE IT!
Step #2 (pretty vital as well)
I’m embarrassed by how many complete resources were saved in folders gathering virtual dust on my computer because I wasn’t “ready” to post them.
They weren’t “store ready”…
They needed some extra pizzazz…
They needed “something more.”
Let’s think for a second how silly that is! These were resources I was already using with students.
Teacher-created and student-approved. They’re already winners!
I KNEW they were “classroom ready,” so why was I afraid to post them in my store?
As my son would say, I was being a “silly goosey.” (He’s 3.)
In the past six months alone, I added 120 new resources to my store because I stopped over-thinking the process.
I still have a high standard of quality for my work, but I’ve stopped obsessing over perfection and I’ve stopped comparing myself to every other teacher-author on the site. If I find value in what I create, other teachers will, too!
That’s why Step 2 is: IF YOU HAVE A FINISHED PRODUCT, POST IT!
And the third (secret?) step to success
I used to think that all I needed to do was post my resources online and in some magical way through the power of the interwebs, they would land in the hands of teachers all over the world.
Ha! As if it’s that easy.
It takes a combination of hard work, knowledge, and understanding of keywords, social media, and analytics for people to find your products. If I’d realized that sooner, I’d probably be in a different spot of my TpT journey by now.
So once you have your fabulous products posted in your store, be sure to share them.
Maybe you prefer Facebook or Instagram, or maybe you’re all about Pinterest…
Maybe you need to try a few different things before you find one that works.
Either way, don’t just let your products sit there, unseen. Get them out there and tell the world about how you have something awesome to help teachers and learners!
That’s why Step 3 is: IF YOU HAVE A RESOURCE IN YOUR STORE, MARKET IT!
So there you have it. My three SUPER simple tips to follow in order to grow your store!
(I totally realize each piece of “super simple” advice may be easier said than done. Each may take weeks, months, or even years to master… But it’s definitely a start!)
I hope this post serves as inspiration wherever you happen to be in your TpT journey.
Best of luck!